About Us
BSH Store – A World of Sports
BSH Store is the commercial brand of Barbio Sports & Health, Unipessoal, Lda, a Portuguese company founded in 2023 with the purpose of promoting sports, health and well-being. Driven by passion and commitment to performance, we combine technology, nutrition and style to support athletes of all levels.
🏁 Our Origins
From the very beginning, BSH Store stood out in the representation and distribution of sports nutrition brands, becoming one of the first Portuguese projects specialized in sports nutrition and performance. The first supplement website marked the start of a journey of solid and steady growth, driven by product quality and close relationships with athletes.
💪 Commitment to Sports
Passion for sports is part of the BSH Store DNA. Beyond our commercial activity, we are also organizers of sports events, such as the São Silvestre de Sobral de Monte Agraço, created in 2024 — an event that represents the spirit of determination and community that defines our brand.
🏋️♂️ Professional Supply
Over the years, Barbio Sports & Health has established itself as a supplier for clubs, gyms and sports nutrition stores in Portugal. Our technical expertise and practical experience in the field allow us to deliver tailored solutions that meet the needs of each partner.
👕 Apparel and Customization
In addition to nutrition, we have expanded into sportswear and customized equipment, becoming official suppliers for clubs and organizations. We work with renowned brands such as JOMA SPORT and the Portuguese V Sportswear, offering products that combine technical design, comfort and top-level performance.
🏬 Expansion and Physical Store
On September 26, 2025, we opened our first physical store in Caldas da Rainha, strengthening our presence in the western region of Portugal. Our goal is clear: to enhance local sports and create a reference space for athletes, coaches and enthusiasts. This is just the first step in a broader project aiming for national and European expansion.
👤 Leadership
The company is led by its founder and CEO, António Pereira Barbio — former professional cyclist, sports nutritionist and coach. His competitive and academic experience ensures that every decision, product and partnership is guided by authenticity, expertise and passion for sports.
🌍 Our Vision
We aim to be recognized as a trusted partner for athletes, clubs and organizations across Europe. Every day, we work to raise the standard of quality in sports, promoting better performance, greater health and an active life with purpose.
🤝 Join Us
At BSH Store, we believe that sport is more than just practice — it’s a way of life. Join our community and discover the true meaning of A World of Sports.
BSH Store – Barbio Sports & Health, Unipessoal, Lda
Rua Manuel Mafra 79B, 2500-825 Caldas da Rainha, Portugal
📧 geral@bshstore.eu | 📞 +351 910 786 696